UniTherm Insulation Systems, manufacturer of insulation blankets for high temperature applications, is excited to announce the launch of its redesigned website this week at: www.unitherm.com.
The design, e-commerce software platform and infrastructure of UniTherm.com have been completely reengineered. The goal is to provide a more personalized and simplified user experience on the website and e-commerce site. The revamped site also boasts ad units and integrations that are larger, more effective, and newly optimized for mobile users. Visitors of the site can now enjoy a seamless experience across all screens — desktop, mobile and tablet.
With the launch of the e-commerce website, the company’s President, Dan Sherrill, explains that, “In today’s market the launch of a new website may not be seen as groundbreaking, but within our niche, we recognized a need for and developed an e-commerce site that provides clear-cut, detailed information (such as delivery, product care, common FAQ’s, technical specifications etc.) on every product or part we sell.”
The new website includes a clean design, with brand new content that enables customers to easily search for new products and services. It is fully integrated with the company’s social media profiles on Facebook, Twitter, YouTube and its blog, and has an integral customer relationship management system to ensure that UniTherm’s sales and after-service professionals are fully informed of its customers’ needs.
Furthermore, the new web site showcases UniTherm’s pioneering efforts in offering a standardized product line –including product specifications for a broad range of available sizes and levels of performance– to make it easy for customers to order our products. This product line, along with the instant quoting, has eliminated the need for each project to receive a custom estimate and allows all orders to be instantly placed and processed.
“I couldn’t be more pleased with our new website. It’s well-designed, streamlined, and easy to use – just like our products,” according to Sherrill. “Our goal was to create a website that meets the needs of both our customers, who need easy access to our information, and the UniTherm staff, who need to be able to update the content easily to keep our customers informed. What we ended up with is a web site that looks great, is loaded with features, and has the ability to grow.”