2011 has been an exciting year at UniTherm International! Over the last year, we’ve taken major strides in improving our facility and R&D capabilities, strengthening marketing efforts, and broadening our representative base. We’re pleased share a sneak peak inside UniTherm HQ to show you changes we’re making to improve our products and services.
Research and Development Updates
Using state-of-the art technology and equipment, UniTherm engineers are more focused on research and development than ever before. This year we’ve rigorously tested our products’ performance which has led to the release of new and improved models of FirePro, discovered new applications for UniVest and FlexWatt and even launched a new product, SolarShell.
SolarShell is a glass-reinforced, plastic laminate that cures and hardens when exposed to UV rays. Be sure to stay tuned for future SolarShell updates, as we’ll release a series of test videos for this multipurpose product later this summer.
Marketing Initiatives
With a goal of opening the lines of communication with between UniTherm and our customers and representatives, we have developed a much stronger online marketing strategy. Customers and representatives can now communicate with us via social media or find detailed updates, videos and information about our product line.
A main focus of our marketing team is offering extensive sales and marketing support to representatives and distributors. The UniTherm marketing team now provides detailed lead research, custom collateral and even training events to representative success.
Expanding Representative Network
We are pleased to announce the addition of many new representatives to our family of representatives and distributors. Working with representatives enables us to better serve a larger customer base by combing UniTherm’s twenty years of industrial product design and manufacturing experience with regional perspectives and industry insight.
Recently, UniTherm announced a partnership with 5Marketing, Inc., who will serve as our master manufacturing representative of SolarShell for the waste and water treatment industry. Together with UniTherm’s engineering and R&D efforts, 5Marketing will provide unmatched support to both professionals and distributors in their industry.
Interested in becoming a UniTherm representative? Click here to learn how UniTherm can expand your product line and increase your earning potential.
Interested in receiving email updates about the UniTherm blog? Add us to your feed reader to receive free weekly email updates from the UniTherm blog!